Understanding colour theory
As a creative professional I have immersed myself in the understanding of colour and its application. We don’t often fully appreciate it, but the colour that surrounds us in every environment and situation has a unique influence on our mood and perception. It is incredible how colour application can set the tone and guide the way people absorb things, from information printed in a magazine, to the digital images that we consume on social media, to the natural scenery on that long walk you took.
My background as an abstract artist has brought a strong understanding and appreciation of colour to the creative design work I do. The more it’s nuances and intricacies are understood, the more power can be harnessed from it.
Embrace colour and its gifts by taking a look at my simple and valuable guide on colour theory and balance.
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